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Top Tips For Delivering a Christmas Communications Campaign

Tips and tools, Increasing participation

Christmas is a great time to deliver a communication campaign. Here are our top tips for delivering your Christmas campaign. 

 

Start early. Start now.

EVERYTHING goes extremely busy in the run up to Christmas, so it’s best to get your campaign planned now. Contact your stakeholders as soon as possible. 

 

Set out what you are hoping to achieve.

As with any marketing campaign, clearly identify what you want to achieve.   Set targets and think about how and when you will measure success. We have produced a communication plan for you here.

 

Utilise various mediums for your communications artwork.

This needs to be quick and easy. For a seamless cross media campaign, we have produced  artwork in a jpeg  format, which you can easily post onto websites, emails and social media platforms. We have also create screensavers and even a animated email signature. There are also traditional poster templates. Download all of this material below. 

 

Keep it simple
Christmas is not the time to try a complex  campaign. Staff are busy and will be bombarded with other marketing communications. In our experience, it’s best to keep it simple.

 

Make your staff feel special
Christmas is an ideal time to reward staff who are using your reuse system. Consider doing a free prize draw (Christmas food hamper?) or sending a Christmas goodie for anyone adding an item! (See here for guide)

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About the Author..

Alexandra O'Connor

Alexandra O'Connor

Helping to mainstream reuse by giving you a great customer experience anytime you visit our services here at Warp It.

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