Tips and tools to supercharge your stories
Who doesn't love a good story? We’ve talked about this here. But did you know you can boost the effectiveness of your stories when they’re told in the format of a case . . .
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Who doesn't love a good story? We’ve talked about this here. But did you know you can boost the effectiveness of your stories when they’re told in the format of a case . . .
Storytelling isn’t just reserved for bedtime rituals, it’s one of the most powerful ways to increase motivation and inspiration in others. Stories bring things to life. . . .
Ask successful leaders and managers what the secret of their success is, and chances are that they’ll tell you they had great mentors. Mentoring is a one-to-one . . .
“Bodacious” – a combination of the words bold and audacious. The meek have never changed the world. Rosa Parks didn’t have tired feet; she had boldness. So did Nelson . . .
Every single one of us can make a positive impact, whether for ourselves, our loved ones, the environment, or society at large. If you’re longing to make a positive . . .
The linear economy must change. We have to transform all the elements of the take-make-waste system: how we manage resources, how we make and use products, what we do . . .
We're bombarded with scary stories and told that we must change our ways, and soon. The challenge can’t be understated and the situation may seem bleak, but there’s . . .
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Who doesn't love a good story? We’ve talked about this here. But did you know you can boost the effectiveness of your stories when they’re told in the format of a case study?
A case study is a special type of narrative that features a real-world problem, solution, and benefits – while including factual evidence and facts.
Because they’re authentic and unique, case studies are a super-powerful way to help tell your story, educate and engage, build momentum without the ‘hard sell’, and garner untold trust.
Your case study should:
Make your customer the hero. Use your brand and project as the supporting character. The whole point is to illustrate how your project looks in action, and how it gets results.
Make your hero relatable. Interview real, live people and share the story in their words.
Show don’t tell. Rather than saying your project is amazing, prove it using data and anecdotes.
Let your hero tell it in their own words. This makes for a better story and a stronger recommendation.
Use strong visuals. Even the best-written content is more engaging with pictures and this makes case studies far more powerful than using data alone.
The following tools and tips will help you to write killer case studies that have maximum impact for your project.
Topics: Tips and tools
Storytelling isn’t just reserved for bedtime rituals, it’s one of the most powerful ways to increase motivation and inspiration in others.
Stories bring things to life. They tap into our imagination to do and see things in a different way.
They help us understand and touch our emotions. The best stories make us think: “How can I do that?” “What would I do in that situation?” “What would it be like if I could achieve that?”
To help you channel your inner storyteller, read our tips and tools to get inspired.
As author, Robin Moore, said: “Inside each of us is a natural-born storyteller, waiting to be released.”
Topics: Tips and tools
Ask successful leaders and managers what the secret of their success is, and chances are that they’ll tell you they had great mentors.
Mentoring is a one-to-one relationship where a more experienced or more knowledgeable person helps to guides a less experienced or less knowledgeable person. Effective mentoring can be rewarding for both mentees and mentors. If you’re lucky, you’ll have the chance to be both!
Here, we share some great tips and tools so you can begin the exciting journey to do all that’s necessary to attract, and offer, awesome, high-level help.
As Yoda said: “Always two there are, no more, no less. A master and an apprentice.”
Topics: Tips and tools
“Bodacious” – a combination of the words bold and audacious.
The meek have never changed the world. Rosa Parks didn’t have tired feet; she had boldness. So did Nelson Mandela, Mahatma Ghandi, Martin Luther King Jr and pretty much anyone who’s ever made a difference, big or small.
To address today’s urgent challenges half-hearted actions simply aren't enough. To meet the urgent needs of our time, we must be bold, audacious, daring. Discover and unleash your innate boldness with our tips and tools and you’ll accomplish big things for yourself and those around you.
If you put your mind to it, you can accomplish anything.
Topics: Tips and tools
Every single one of us can make a positive impact, whether for ourselves, our loved ones, the environment, or society at large. If you’re longing to make a positive impact these tips and tools will help you start doing little things that’ll make a big difference.
The time for procrastination is up. You can’t be spectator forever. Make a positive impact today!
Topics: Tips and tools
The linear economy must change.
We have to transform all the elements of the take-make-waste system: how we manage resources, how we make and use products, what we do with the materials afterwards and how we power it all.
Only then can we create a thriving economy that can benefit everyone within the limits of our planet.
There's a world of opportunity to rethink and redesign the way we make stuff.
Here are our tips and tools to help break the linear economy, learn about the circular economy and the role you can play in accelerating the necessary shift.
Topics: Tips and tools
We're bombarded with scary stories and told that we must change our ways, and soon. The challenge can’t be understated and the situation may seem bleak, but there’s still hope. More than ever before, individual actions can make a difference.
We’ve collected these tips and tools on easy changes we can make to help reduce our impact and make a positive, lasting difference.
You can also access lots more inspiring articles and information on the practical and positive stuff happening in our What We Love blog.
Topics: Tips and tools
Nature is our greatest ally in locking carbon away and protecting our climate. Natural climate solutions like rewilding will make a massive difference to our planet's climate, and they're surprisingly simple - let nature get on with it.
We must all take action and also call on your government to make the political and financial commitment this cause deserves.
You can also access lots more articles and information in our What We Love blog.
This month’s tools and tips is focused on natural climate solutions and rewilding, and how to get on with it.
Topics: Tips and tools
Topics: Tips and tools, Easy wins
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